How to get the Right Apparel for Your Business
Looking to get some apparel for your business? When searching for the perfect sweatshirts, t-shirts, vests, hats, etc. there are a few things to consider. What will you be using these for? Do they need to be weatherproof? Where do you start? Check out these four tips to help you get on the right track:
1) Material
Polyester is best for someone looking for a breathable material and is active outdoors. This material is resistant to stretching, shrinking, and wrinkles. Mostly, it retains its shape well and is strong but lightweight and for stain resistance, and is easy to clean.
Who would want polyester? Anyone who works outside such as gym staff, landscapers, construction staff, and sports teams.
Cotton means comfort! If you are looking for apparel that is durable, absorbent, soft, with no static cling, look no further. This material is very classic and good for sensitive skin. This is what we often wear in our day-to-day clothing.
Who would want cotton? Indoor workers such as customer service staff, college students, administrators, or managers. Anyone who wants professional business wear.
Blended cotton and polyester are ideal for durability and longevity. A blend of 50/50 cotton and polyester can be washed several times, keeps its color, and has little to no pilling over time. This blend is also not prone to wrinkling, making this a low-maintenance wear. This helps the material looking new, longer!
2) Color
What some people may not know is that your company logo has a PMS color which means Pantone Matching System. This color is an exact color that matches your branding. It is important to have a PMS color because if you are looking to get screen printing or embroidery, we can match the ink color or thread color to the PMS color to make sure it is consistent with your branding. An easy way to find the PMS color is to ask your graphic designer.
3) Artwork/ Imprint
It is very important to have a vector file or a high-quality EPS file. This is because, when we screen print, we want to ensure a clear, crisp print. We only strive for great quality, and this is how we can achieve that!
4) Screen Printing Vs Embroidery
There are two main methods we use to put logos or artwork onto apparel: screen printing and embroidery. With both methods, there are many variables such as the size of the artwork, the material used, and the number of colors, and durability. Screen printing is an option for someone with large artwork or many colors in their logo. Usually, screen printing is good for t-shirts and stretchy materials. Embroidery is often more for prolonged existence and heavy garments such as fleece jackets, hats, or polo shirts.
Helpful Information for Ordering
When ordering through AlphaGraphics, it is important to consider a few things:
- Most apparel orders take a minimum of 10-12 business days to complete.
- We will send you a presentation via email of apparel options based on your needs.
- You will need a final count for each size of a t-shirt (or apparel item).
- Specify if you would like a men’s size, a women’s size, or unisex.
Learn more about our Promo Products or contact us for a quote!
